Postgraduate Certificate in Google My Business for Beginners in China

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The Postgraduate Certificate in Google My Business for Beginners in China is a comprehensive course designed for individuals seeking to excel in the digital marketing industry. This course highlights the importance of Google My Business, a free tool that allows businesses to manage their online presence across Google platforms.

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About this course

With China's growing digital economy, there's an increasing demand for professionals who can leverage such tools to enhance business visibility and growth. This certificate course equips learners with essential skills, including setting up and optimizing Google My Business listings, managing customer interactions, and analyzing insights for data-driven decisions. By the end of the course, learners will be able to create and manage effective Google My Business profiles, thereby improving their employability and career advancement opportunities in the digital marketing sector.

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Course details

• Google My Business Basics – Understanding the importance of a Google My Business listing, setting up and verifying a new listing, optimizing business information, and managing multiple locations.
• Google My Business Profile Management &ndsh; Managing and optimizing photos, videos, and virtual tours, responding to customer reviews, and analyzing insights and analytics.
• Google My Business Local SEO – Boosting local search rankings, utilizing Google My Business categories, services, and attributes, and incorporating Google My Business with website SEO.
• Google My Business Integrations – Integrating Google My Business with Google Ads, Google Maps, and Google Search, and utilizing Google My Business API.
• Google My Business Q&A – Managing and responding to customer questions, setting up alerts, and tracking Q&A performance.
• Google My Business Posts – Creating and scheduling posts, utilizing post types, and measuring post engagement.
• Google My Business Products – Adding, managing, and promoting products, and utilizing product categories and collections.
• Google My Business Services – Adding, managing, and promoting services, and utilizing service categories and menus.
• Google My Business Bookings – Setting up and managing bookings, and integrating with third-party booking providers.

Career path

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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POSTGRADUATE CERTIFICATE IN GOOGLE MY BUSINESS FOR BEGINNERS IN CHINA
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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